top of page


The future won’t build itself: why every industry needs to reinvest in junior talent
Every year, thousands of graduates finish their studies full of ideas and energy, ready to make their mark. They scroll through job boards, eager for their first break, only to find “junior” roles asking for three to five years of professional experience. For many, the dream starts and ends right there. And that’s a loss. Not just for them, but for the industries they’re trying to enter. This problem has become more and more visible in the game industry. Games are one of the
Nov 11, 20254 min read


The DEI double bind: how to advocate for change without becoming the change department
It always starts the same way. You speak up in a meeting; maybe about hiring, maybe about a marketing campaign that doesn’t quite land right. You mention inclusion, representation, or accessibility. Heads nod. Someone says, “That’s a great point, maybe you could lead a small working group on that?” Congratulations. You’ve just been promoted to the unpaid DEI department. When caring becomes a job description It’s a dynamic many of us know well. You care about people, you belie
Oct 14, 20253 min read


A multitude of perspectives: how overlapping identities shape workplace challenges
When we talk about inequality in male-dominated industries: motorsport, gaming, tech, the focus often lands on one category at a time....
Sep 30, 20253 min read


Women in everyday gaming: a substantial audience missed over and over again
Walk into any gaming ad, or past a billboard, and you're bombarded by a recurring stereotype: adrenaline-fueled explosions, gunmetal...
Sep 2, 20254 min read


Inclusive hiring: opening the door to the best talent
When we talk about diversity and inclusion in hiring, the conversation often narrows to one group. More women in tech. More women on the...
Aug 19, 20254 min read


Fantasy isn’t European by default: reclaiming global mythologies in RPGs
In most mainstream fantasy RPGs, the formula is familiar: stone castles, knights in gleaming armor, dragons hoarding gold, and magic that...
Jul 22, 20253 min read


Visibility is a seed: why showcasing your (female) talent today shapes the future
When we talk about diversity, equity, and inclusion, the conversation often starts with numbers. How many women are in leadership? How...
Jul 8, 20253 min read


Lella Lombardi: The only woman to score points in F1 - and how we can see another do it.
Lella Lombardi made history in 1975 as the only woman to ever score points in Formula 1. Nearly 50 years later, that record still stands. Why? This article explores her remarkable journey and the barriers still facing women in motorsport today, and what it will take to finally see another woman break through.
Jul 1, 20253 min read


Marketing games to underserved audiences: what works, what doesn’t
Gaming is for everyone, but game marketing still hasn’t caught up. For all the industry buzz about community, accessibility, and global...
Jun 10, 20254 min read


Why allyship from men matters on track, on screen, and beyond
We believe that the fastest way to change a culture isn’t by shouting the loudest, but by reaching out a hand. In spaces like motorsport...
May 13, 20255 min read


Culture isn’t a bonus level: How workplace inclusion powers better stories, stronger teams, and lasting impact
What do dragons, superheroes, and tactical goblins have in common? Besides starring in some of our favorite games, they’re all shaped by...
Apr 29, 20254 min read


Levelling the Playing Field: What Motorsports and Gaming can Learn from Each Other about Representation and Inclusion
When it comes to high-adrenaline and high-stakes competition, few industries compare to motorsports and gaming. Both fuel passionate...
Apr 22, 20254 min read


“Girls don’t have hobbies”: Why women's interest in male-dominated spaces is dismissed.
Scroll through social media for long enough, and you’ll likely come across one or two posts questioning whether women even have hobbies...
Apr 15, 20254 min read


The debate on broadcasting women’s sports is a classic chicken and egg situation
Women’s sports have come a long way, but when it comes to broadcasting, they’re still stuck in the slow lane. Despite undeniable talent,...
Apr 1, 20255 min read


Formula 1 D&I Charter Explained
In November 2024, F1 introduced a formal Diversity and Inclusion charter, but what exactly does it do and how?
Mar 25, 20253 min read


Breaking Down: F1’s Commitment to a More Diverse Fanbase.
F1 has made a commitment to becoming more inclusive and diverse. Here are the initiatives that will make that happen.
Mar 13, 20254 min read


Exciting News: Open Track Consultants is Live!
We're thrilled to announce the launch of Open Track Consultants- an initiative focused on bringing a fresh DEI perspective to...
Mar 11, 20252 min read
bottom of page

